Posts Tagged ‘split test’

Quality Score and Pay Per Click

Good day it’s Due Daniels and today I’m with my good buddy and business partner Antonio Dannes.  We just wanted to talk briefly to you before you get your work day started and we want to talk about your current pay per click marketing system you’re using.  Do you have a system set up?

Let’s talk quality score.  Google multiplies your quality score by your click through rate (CTR) for where your ad will land.  The more effective your ad is the higher Google will bump you up the rankings.  So this is what you have to do daily.  You have to set up campaigns and ad groups that are specific to a particular landing page.

For instance you have a keyword of “super vitamins for liver” You want this first off to be in a campaign named “Liver” and you’ll want to name the ad groupSuper Vitamins for Liver.”  This will help your CTR and your quality score.  When Google sees that you have a keyword that matches your ad; and matches your landing page, they will reward you.  You’ll pay less for the same keyword and you’ll be higher up on the ad listings.

To start off, your ads may be a bit more expensive; they will come down over time.  Speaking of ads; be sure to split test.  Split testing is crucial to your pay per click.  This way, you will see which ad does better and you can continuously compete against the successful or current ad.

I normally only do two ads at a time; I recommend you do it this way also.

Now, I and Mr. Dannes are board certified Google Adwords Individuals, and we spend a ton of money on Google daily (our own money) in profits.  Yes, we have software that is greatly helpful to us but we ultimately understand the fundamentals of pay per click.

This is what you have to learn the fundamentals of the game and then proceed to execute demolishing others who are tipping their toes in the water.  In my newsletter, I have free vital ways for you to tackle some pay per click tactics.  It’s free to sign up so do not hesitate; if you sit on the sidelines to long, the game will be over.

I currently have a system that will literally have me and Antonio sitting in on your Adwords campaigns and show you how to use Yahoo, and the new Bing search engine.  So sign up yourself today to learn the total marketing ring or contact us for a 100% free consultation and let’s get you started or repair your current pay per click wheels.

Now, since I’m giving away a lot of goods here… I’d appreciate if you’d Tweet this awesome content to your followers or post it in your facebook wall!  They will thank you for it later. :)   And also, leave me your comments below as I’d love to hear your thoughts, learn more about you, and see what kind of information you want me to teach you in the future!

You all rock on, and I look forward to seeing you take the strategies I share and teach, and USE THEM to create more freedom in your life.

Speak soon…

All the Best,

Due Daniels (still sitting with Antonio)

P.S. You’re Internet Marketing Business can truly use the help; or if you’re already jigging through pay per click; simply leave a comment to what’s working for you and you can still join my knowledge filled newsletter today!

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